Direct Boot

Direct Boot have been supplying workwear nationwide since 1965, offering a while-u-wait embroidery service for small orders, a same day service with drive-through collection, and a next day delivery for customers who aren’t local to their North London store.

Direct Boot required a Magento based site that was tailored to their industry’s specific requirements.  This required quick and easily product search and navigation, display and selection of the broad range of sizes and colours available, and then the ability to select the desired product, select the multiple embroidery positions that  vary from product to product, and then select (or upload) the required logos from those stored within their individual customer account.

What we did

  • Creation of responsive concept designs
  • Development of Magento site
  • Integration and tailoring of numerous extensions for order management and processing
  • Entirely bespoke product details page to enable selection of colour, size, embroidery position and required logo
  • Customer specific pricing
  • Tiered pricing across multiple products
  • New logo upload and management within customer account
  • Bespoke order status emails, order confirmations, invoices and credit memo templates